WHAT'S ON OUR MIND

Blog

This is information that we believe will help our clients and potential clients understand how we approach advertising, marketing, web design, SEO, and more. We hope you find the articles worthwhile.

Award WInning NJ Agency

Aronson Hecht Agency Proud to be a Named a Top Web Design Agency in New Jersey for 2020!

Here at Aronson Hecht Agency, we recognize it can be less than ideal to juggle impressive and effective web design while bouncing back from a weak financial quarter. Let us help you out! We focus on advertising, digital design, marketing, branding, and web design, just to name a few! We synchronize all of your pieces…

Northern Architectural Systems website

Northern Architectural Systems

Northern Architectural Systems Manufacturer of Custom Windows VISIT SITE BEFORE & AFTER WordPress Web Development, Graphic Design INDUSTRY Manufacturing – Windows THE PROJECT SCOPE Northern Architectural Systems, a Carlstadt, NJ manufacturer of windows came to us wanting to update their website, In addition to making it easier to navigate we made it more attractive to…

eCommerce Jewelry Website

Charmed by a Cause

Charmed by a Cause Handmade Jewelry With a Cause VISIT SITE BEFORE & AFTER Shopify Website Design, eCommerce, and Graphic Design INDUSTRY Jewelry sold to the public with 20% given to charitable organizations. THE PROJECT SCOPE The owners had struggled with the development of the site, first going to another firm, then arriving at aha!…

FI-Modern

Modern Leather Goods

Modern Leather Goods Old World Leather Crafters VISIT SITE Before & After Read the Case Study SERVICES PROVIDED Branding, Logo Design, Graphic Design, WordPress Web Development, special applications including on-demand video estimates. INDUSTRY Leather repair services. From designer handbags and shoes to luggage repair THE PROJECT SCOPE Modern Leather Goods is a family-owned business that…

Visually impaired working on computer with assistive technology; braille display and keyboard.

What We Know About ADA Compliance

What We Know About ADA Compliance What is the ADA? ADA or Americans with Disabilities Act was signed into law by President George Bush in 1990, and it’s America’s most important law regarding accessibility and civil rights for people with disabilities, including web accessibility. Essentially, ADA prohibits discrimination against anyone based on ability or disability.…

covid clutter 4-

Suffering From “COVID Clutter?”

“COVID Clutter?” When you rely on your creativity to make a living and others rely on your ability to communicate in a creative, meaningful, and memorable way, what does one do when they are stifled for ideas? How does one go about unleashing their creative potential when their minds are “COVID Cluttered!” We are all…

MArketing through a pandemic2

Marketing during a pandemic?

Marketing during a pandemic? We have all been impacted by the Covid-19 virus. Regardless now is not the time to forgo your marketing efforts. In fact, at this time, online engagement is surging. This is largely a result of social distancing, and people want to remain connected. People are spending more time on social media…

Reviews on Google

How To Create A Link To Your Google Reviews in 2020

Getting Reviews On Google As we tell our clients, for local businesses, Google My Business reviews are key. This is also what lays the foundation for you to show in the Map Listings (MapPack). Reviews are one of the first things that show up when someone Google’s your business name or, sometimes even your products/services…

nurture

Nurture Your Present Clients

Nurture Your Present Clients As business owners, we can expend a tremendous amount of time and energy trying to land new clients/accounts. Many don’t realize that it can cost significantly more money and time to obtain new clients. That being said, how about looking at your present client list and start nurturing what you already…

marketing vs inhouse-

Hiring an In-House Marketing Specialist vs. Outsourcing Your Marketing Needs

Hiring an In-House Marketing Specialist vs. Outsourcing Your Marketing Needs Many companies around the world find themselves facing this dilemma. Your company, or you, have concluded that you need help with marketing and need to determine the best way to handle it. For many, the first reaction is to hire someone to do marketing for…

keyword research

What is keyword research?

The first step in performing Search Engine Optimization is keyword research. Two of the landmines we find our client shave is that they get lost in industry lingo or wind up battling industry giants that are a real challenge to try to beat. We want to introduce you to some of the factors that need…

blog writing

Why should I blog?

Why should I blog? It is a necessity to blog on your website. Regardless of the kind of site you have, be it an eCommerce site, a small business site, or a portfolio, you need to at least occasionally blog For some it can be fun, but blogging is the best thing you can do…