fbpx

Case Study

Agency Smart

Logo and website for a leading work management firm

Client

Agency Smart

Date

June 2019

Our Services

  • MARKETING SERVICES
  • CORPORATE IDENTITY
  • CONTENT MARKETING
  • POINT OF SALE DISPLAYS
  • SIGNAGE
  • EXHIBIT/TRADE SHOW BOOTHS
  • VIDEO CONTENT PRODUCTION
  • PAY PER CLICK ADVERTISING
Agency Smart Logo Design
Agency Smar Business Card Design

The Goal

AgencySmart, a work management firm came to aha! wanting a fresh updated modern look to their company logo and brand.

We designed a logo the CEO and staff were thrilled with. One of the most common reasons for rebranding is modernization. Over time, brands come may across as outdated or old-fashioned. We were challenged with the task of creating a meaningful and memorable updated mark for AgencySmart. The logo, color palettes, visual, written language, and the photographic style, in addition to strategic repositioning, were all considered and implemented.

The only thing worse than being blind is having sight but no vision.
Helen Keller
Agency Smart Website
Trade Show Booth Design
Agency Smart Tri-fold Mockup
Agency Smart Sign

Building the concept

aha! redesigned the entire brand's look and feel; launching a new website which reflects the company’s foundation, personality, and unique offerings was just the beginning. 

In an ever-evolving market, it can be challenging to maintain a fresh and modern and upscale image. 
The rebranding was a key factor in building AgencySmarts additional business. Since the launch of their new website, they have been able to connect with new, prospective clients. The feedback they have received from their present customers has been epic.

Challenges, Goals, & Solutions

In addition, Aronson Hecht Agency developed a new slogan. Work Smart…AgencySmart, which has been carried through on all their promotional collateral and communication efforts. Working with AgencySmart has directly increased its client base and ultimately increased their bottom line. Standing apart from your competitors, showcasing their expertise, and increasing brand awareness are all ways to increase profits…and we did it!

Going Forward

After developing and launching AgencySmarts new website aha! has continued to work with the client creating effective marketing materials not limited to printed matter of all kinds, video productions. Presently we are working on strategically developing AgencySmarts SEO campaign along with pay-per-click advertising and email marketing.