Founded in 2012
Our Story
aha! is a design and internet marketing company; building brands across many platforms, with their primary focus and strength being web design and digital marketing.
Having worked for such clients as Anheuser Busch, Chase Bank, Häagen-Daz, and Titleist, to name a few, Jeff Hecht, President, and CEO, and his lifelong friend, Phillip Aronson, now retired from the business, have been building brands for organizations here in the United States and abroad; from local, small businesses up to major international enterprises.
We started as Clikz Design and rebranded years ago as Aronson Hecht Agency. However, Phil Aronson has since retired from the business and is pursuing other creative endeavors. He was a valued member of our team and contributed to our success, and continues to consult for us on occasion. As a result, we are now just aha!
The aha! team is continually growing, and we are proud to call Wayne, NJ, our home. Our staff includes creative designers, database administration personnel, and experts in copywriting, reputation management, search engine optimization (SEO), social media, and marketing. Though we initially specialized in website design and development, we are now a full-service digital advertising agency offering creative marketing solutions to our diverse group of clients. Please give us a call or send us an e-mail! Or, if you prefer, feel free to stop by and visit…fresh coffee is always available!
Our Logo
it all started in 1984
A good logo is simple, appropriate, practical, communicative, and evergreen. In 1984, Arthur L. Hecht had an aha! moment when he founded and created Arthur Hecht Associates and the aha! brand. In 2012, Jeff Hecht, Arthur's son, founded his advertising and marketing agency, now known as Aronson Hecht Agency.
In 2019, we brought back that aha! moment in Arthur's memory with our branding and use his original logo for our new company, Aronson Hecht Agency. We continue his legacy of fine graphic design/advertising and communication in everything we do here at aha!
Our Lead Team Members
Jeff grew up in The “Advertising Age.” His father’s NYC and West Coast-based agency (HHP) Hecht, Higgins, and Peterson became the foundation for his future passion. Working Summers, weekends and after school, much of Hecht’s design sense and aesthetic values were garnered from living in a creative environment. Hence, giving birth in 2012 to the company in the basement of his Wayne, New Jersey home.
Aronson has over 30 years of experience in every aspect of the communication design industry; from strategic brand marketing development to logo design, advertising/design, production/manufacturing, merchandising and sales/management. Phil still works with us on some projects, but is now retired from aha!
Melissa specializes in paid advertisement, content creation, social media, and more. She comes with a background in Business Administration and Marketing at Montclair State University. She’s a holistic marketer dedicated to bringing big-picture thinking, clear communication, and a human touch to every aspect of the professional process.
Chetan is a full stack developer with over 15 years of development in a variety of languages and platforms. He heads our development team for websites and apps.
Elizabeth has worked with us for a number of years as she completed her Degree in Marketing and Communiations, with a minor in Graphic Design. She bring a fresh aesthetic to pieces she designs.
Chris has been aboard since 2013. His experience in shooting and editing fro major television programs, commercials, film and more makes him a great part of the team.
James has worked as a copywriter for his entire career. He started out of school working for Arthur Hecht, Jeff's father, when he graduated high school. He has done work for a number of companies in the direct mail and marketing arena.
Greg has been involved with SEO for the last 8 years, and now has brought his skills to the aha! team. Greg has done some amazing work for our clients.
AWARDS & RECOGNITION
